In 2008, 32% of individuals in the EU27 had ordered online in the last year. (European Commission)
E-commerce is the second most commonly used retail channel. In the EU27 in 2008, 51% of
retailers made sales via e-commerce. Thus e-commerce is more popular than mail order (30%), sales through
representatives visiting consumers in their homes (21%), and telesales (17%). (European Commission)
A study by Merrill Lynch expects the number of European Internet users to jump from 72 million in 2000 to more than 300 million by the end of 2008.(Ecommerce Journal)
Today with the global economy in such disarray, the ecommerce trends are still growing. (Ecommerce Journal)
People want security and some level of control in this world that is rapidly spinning out of control. One way they can do that is not leave their house to shop but still shop at a place they trust.(www.ecommercetrends.com)